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Thursday, May 26, 2011

Dairy Producers Are Beef Producers Too!

Dairy cattle produce milk. Beef cattle produce beef. Yes, you are probably thinking that this is common sense, but is it? Most people only view dairy cattle as producing milk and beef cattle only beef. Dairy cattle are more than just milk. Dairy cattle play an important role in the beef industry. 

In fact, according to the Beef Checkoff, dairy beef accounts for 20 percent of the total beef supply in the United States. Even though beef makes up only 6-8 percent of a dairy farm’s income, it is still an important part of the farm.  Dairy producers produce beef when they sell their calves for the market or cull their cows on the farm.   The National Cattlemen’s Beef Association has counted approximately six million dairy calves that enter the beef industry as well as three million dairy cows and three million Holstein steers processed yearly.  

So what does all of this mean for the producer? Well for the dairy producer, this means shared responsibility with beef producers with regards to quality assurance. It means changing habits, practices, and management so that beef quality and cattle stewardship is improved. For the beef producer, this means working together with the dairy producer to make sure they are providing a quality product for the market. Proper management in both beef and dairy herds are needed to improve consumer confidence in the beef industry. 

Proper management consists of implementing practices that focus on both beef quality and stewardship. Practices to consider could be minimizing injuries due to rushing and slipping, decrease aggressive driving of cattle, administering injections correctly according to Beef Quality Assurance principles, culling cattle before they are thin or lame, preventing bruises and injection-site lesions and always having accurate records to verify proper practices. These practices should be implemented in both beef and dairy farms. 
Consumer confidence is key in the beef industry. The reality is that dairy and beef producers ultimately have to please their customer, the consumer. This can be accomplished by ensuring the safety of the beef products. Dairy producers are constantly concerned with producing a safe high quality milk product. Let that be the example for the beef industry. We should be treating beef cattle how the dairy producers treat their milk products. 

The Beef Checkoff has funded research that has shown dairy beef’s contribution to the beef industry. The industry has valued the dairy contribution so much that many new value added products have been created using dairy beef animals, such as the Flat Iron Steak.  In fact, 44 percent comes from dairy beef providing steaks, roasts, filets, and strips. 

By this point in the year, you should already know that it is Beef Month.  A month filled with promotions and celebrations for the beef industry in Pennsylvania. Common sense tells us that beef cattle produce beef, but we also need to keep in mind that dairy cattle produce milk and beef. So this month also should celebrate the dairy producers for they are a part of the beef industry as well. May beef month, certainly transitions nicely to June dairy month, because dairy cattle are beef cattle too!

Wednesday, May 11, 2011

Wordless Wednesday... The Farm Dog

It's still May, so you know what that means... it's still beef month! This picture focuses on the farm dog watching over his cows on a Berks County, PA farm.  As long as I can remember, our family farm has always had a dog and sometimes two of them. The farm dog is a watch dog for the livestock, an assistant, and of course a companion for the farmer, the children, and the workers. The dog serves a purpose and usually knows it's purpose on that farm. Without that dog, we probably would get along just fine but with that dog, our days seem sunny and our farm chores go by just a little quicker. It's something special when we see the farm dog wagging it's tail and running to greet us. So to honor beef month we must also honor the farm dog for being that faithful companion, assistant, and watchdog for the farm.

Wednesday, May 4, 2011

Wordless Wednesday: I Heart Beef Campaign

Did you know that May is Beef Month? The Beef Checkoff celebrates beef with it's "I heart beef" campaign. A program introduced last year to encourage consumers to enjoy the nutritious value of beef. It also encourages consumers to learn that beef comes from farmers that care about producing a safe, wholesome, product, while caring for their animals in a humane way. The program makes consumers feel good about enjoying beef.


Celebrate beef month by joining in on the "I heart beef" campaign.